Would you like to advertise in the print magazine?
Helga Himer Photography
Please contact our advertisement representative at bi_ads@asac.ab.ca. You can ask for a sample copy of the print magazine.
When you advertise in the Birth Issues magazine
Your ad reaches 10,000 or more Canadian families every 4 months.
You have 76 black & white and 8 colour professionally designed pages.
You have glossy colour ad spots on the covers available.
Your business can be showcased if you become a featured photographer.
Magazine Ad Rates
Rates may change without notice. GST is not applicable.
Colour glossy ads:
– Outside back cover, full page, glossy: 8″ wide x 10.625″ tall plus 1/4″ bleeds = $600
– Inside cover, full page, glossy: 8″ wide x 10.625″ tall plus 1/4″ bleeds = $485
–Inside cover, 1/2 page, glossy, (horizontal): 7″ wide x 4.5″ tall = $275
–Inside cover, 1/2 page, glossy, (vertical): 3.4″ wide x 9.125″ tall = $275
-Inside cover, 1/4 page, glossy (vertical): 3.4″ wide x 4.5″ tall: $160
Colour non-glossy ads:
– Full page: 7″ wide x 9.625″ tall (no bleed) = $440
– 1/2 page (horizontal): 7″ wide x 4.5″ tall = $260
– 1/2 page (vertical): 3.4″ wide x 9.125″ tall = $260
– 1/4 page (vertical): 3.4″ wide x 4.5″ tall = $145
Black and white ads:
– Full page: 7″ wide x 9.625″ tall (no bleed) = $420
– 1/2 page (horizontal): 7″ wide x 4.5″ tall = $240
– 1/2 page (vertical): 3.4″ wide x 9.125″ tall = $240
– 1/4 page (vertical): 3.4″ wide x 4.5″ tall = $125
– 1/6 page (vertical): 2.2″ wide x 4.5″ tall = $85
– 1/8 page (horizontal): 3.4″ wide x 2.2″ tall = $66
Ad Deadlines
Deadlines for magazine ad submissions are:
April 1 for Spring publication
August 1 for Summer publication
December 1 for Fall/Winter publication
Deadlines for magazine ad payments are:
May 1 for Spring publication
September 1 for Summer publication
January 1 for Fall/Winter publication
Please make sure your ads are paid on time. Birth Issues is run entirely by volunteers. When you don’t pay your ads on time, it ads a lot of admin time on volunteers which takes away from educating the public about childbirth and parenting options. You can set-up an auto-renewal with our VP Finance.
Featured Photographers
Being a Featured Photographer means that your photos and bio will be featured in one issue of the Birth Issues magazine and for 4 months on the Birth Issues website. In exchange we ask you to commit to be a paid advertiser in one issue. The size of the ad is up to you!
To be a Featured Photographer in Birth Issues, email your intent to bi_ads@asac.ab.ca. Once accepted please provide the following —
Bio, with your professional name and website, stating your interest in childbirth and birth photography
Ad according to specs above
5 photos for the interior (1 colour + 4 black & white)
1 colour photo for the cover
Photos must be at least 5 MB jpegs
If possible, match your photos with the stated theme of the issue. You can be creative, e.g. For a Breech issue you could have a photo of a baby showing his or her bottom!
DEADLINE: April 1 for Spring publication, August 1 for Summer publication, December 1 for Fall/Winter publication
Advertising policy
All ads, photography and artwork intended for publication in Birth Issues must meet the following criteria:
It must not contradict the stated goals of ASAC.
It must accurately reflect current research; claims must be supported by medical or scientific research.
It must comply with the World Health Organisation (WHO) Code on the Marketing of Breastmilk Substitutes.
It is the responsibility of the advertising representative to ensure that this policy is communicated to advertisers. In the event of a questionable ad, the ASAC board shall determine if submitted ads comply with requirements.
In the event that an ad not in compliance is found during the proofing process, the Editor in Chief will remove the ad in question. Time-permitting, the advertiser will be given the opportunity to correct the ad. If it is not possible to correct the ad, the advertiser may choose between having payment refunded or a corrected ad published in the next issue.
If the ad is not paid by the ad payment deadline, the Editor in Chief reserves the right to not publish the ad. If the ad is published, the ad representative will contact the advertiser reminding him or her of the outstanding balance.
